Grand Opening of Mercedes-Benz Studio Los Angeles

Mercedes-Benz Studio Los Angeles brings a new expression of automotive luxury to Beverly Hills, combining immersive exhibits, cultural experiences, and exclusive vehicle personalization. Opened in July 2026, the Studio marks the U.S. debut of the brand’s global Studio concept and introduces the country’s first MANUFAKTUR® Made to Measure Hub. Discover what makes this destination special with Mercedes-Benz of Los Angeles.

Step Inside the Studio

Located in the heart of Beverly Hills, Mercedes-Benz Studio Los Angeles combines contemporary architecture, inviting spaces, and immersive displays celebrating the brand’s heritage. Exhibits highlight 140 years of automotive innovation, while cultural collaborations connect Mercedes-Benz with art, design, and entertainment. The grand opening also hosted the world premiere of the new Mercedes-Maybach GLS, showcasing the brand’s commitment to luxury and personalization. With evolving exhibits and experiences, the Studio offers visitors new ways to engage with Mercedes-Benz beyond the traditional showroom.

Explore Vehicle Personalization with an Expert

The Studio houses the first U.S. MANUFAKTUR® Made to Measure Hub, offering private, one-on-one consultations for customers interested in creating a highly personalized luxury vehicle. Working with a product expert, visitors can explore bespoke exterior colors, interior materials, and distinctive finishes. The program expanded in July 2026 to include the Mercedes-AMG® SL and Mercedes-AMG® GT Two-Door Coupe, with hundreds of available exterior paint finishes. This exclusive experience is only the second of its kind worldwide, following the Mercedes-Benz Center of Excellence in Sindelfingen, Germany.

Plan a Visit Around Your Interests

Whether you’re interested in automotive design, cultural exhibits, or vehicle personalization, Mercedes-Benz Studio Los Angeles offers an experience tailored to your interests. Check the Studio’s upcoming programming to learn about current exhibits and special events. For a private MANUFAKTUR® Made to Measure consultation, contact your preferred Mercedes-Benz dealership to arrange an appointment on your behalf. Consider bringing inspiration for exterior colors, upholstery, and other design details to help guide your personalized experience.

Explore Mercedes-Benz Vehicles in Los Angeles, CA

Inspired by the possibilities at Mercedes-Benz Studio Los Angeles? Visit Mercedes-Benz of Los Angeles to explore our selection of luxury vehicles, compare available features, and discuss personalization options. Our team can also help you learn more about Mercedes-Benz financing and arrange a private MANUFAKTUR® Made to Measure consultation. Contact us today to begin creating your ideal Mercedes-Benz vehicle!